/* ============================================================
   PILAR.CSS — capa cinematográfica para las páginas pilar
   Se carga DESPUÉS de studio.css. Todo va prefijado .plr- para
   no pelear con la cascada base. Hereda las custom properties
   de studio.css (--accent, --gold, --text, --space-*, --fs-*).
   ============================================================ */

:root {
  --plr-ember: #7a2d0e;
  --plr-ease: cubic-bezier(.22, .8, .24, 1);
}

/* ---------- HERO ---------- */
.plr-hero {
  position: relative;
  min-height: 100svh;
  display: flex;
  align-items: center;
  overflow: hidden;
  background: #000;
}
.plr-hero__video {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  filter: saturate(.92) contrast(1.05);
}
.plr-hero__grade {
  position: absolute;
  inset: 0;
  background:
    linear-gradient(180deg, rgba(0,0,0,.55) 0%, rgba(0,0,0,.25) 40%, rgba(10,10,10,.92) 100%),
    radial-gradient(120% 80% at 15% 85%, rgba(122,45,14,.38) 0%, transparent 60%);
}
.plr-hero__inner {
  position: relative;
  z-index: 2;
  padding-top: 14vh;
  padding-bottom: 12vh;
}
.plr-slate {
  font-family: var(--font-heading, 'Montserrat', sans-serif);
  font-size: .78rem;
  font-weight: 600;
  letter-spacing: .34em;
  text-transform: uppercase;
  color: var(--gold, #c4a882);
  margin: 0 0 var(--space-lg, 1.5rem);
}
.plr-slate::before {
  content: "";
  display: inline-block;
  width: 34px;
  height: 1px;
  background: var(--accent, #e8733a);
  vertical-align: middle;
  margin-right: 14px;
}
.plr-hero__title {
  font-family: var(--font-display, 'Oswald', sans-serif);
  font-weight: 700;
  text-transform: uppercase;
  font-size: clamp(2.1rem, 5.6vw, 5.4rem);
  line-height: 1.02;
  letter-spacing: .005em;
  color: var(--text, #f0ebe2);
  margin: 0 0 var(--space-xl, 2rem);
  animation: plr-fadeup 1s var(--plr-ease) .1s both;
}
.plr-line { display: block; }
.plr-line > span { display: inline; }
.plr-line--accent, .plr-line--accent > span { color: var(--accent, #e8733a); }
@keyframes plr-fadeup {
  from { opacity: 0; transform: translateY(30px); }
  to { opacity: 1; transform: translateY(0); }
}

.plr-hero__sub {
  max-width: 62ch;
  font-size: clamp(1rem, 1.35vw, 1.2rem);
  line-height: 1.75;
  color: rgba(240, 235, 226, .82);
  margin: 0 0 var(--space-xl, 2rem);
}
.plr-hero__ctas { display: flex; flex-wrap: wrap; gap: var(--space-md, 1rem); }
.plr-hero__trust {
  margin-top: var(--space-xl, 2rem);
  font-size: .85rem;
  letter-spacing: .06em;
  color: rgba(240, 235, 226, .5);
}
.plr-hero__scroll {
  position: absolute;
  left: 50%;
  bottom: 26px;
  width: 1px;
  height: 56px;
  background: rgba(240,235,226,.22);
  overflow: hidden;
  z-index: 2;
}
.plr-hero__scroll span {
  position: absolute;
  top: -40%;
  left: 0;
  width: 100%;
  height: 40%;
  background: var(--accent, #e8733a);
  animation: plr-drip 1.9s ease-in-out infinite;
}
@keyframes plr-drip { 0% { top: -40%; } 100% { top: 110%; } }

/* ---------- TIRA DE FOTOGRAMAS (marquee) ---------- */
.plr-strip {
  background: #000;
  border-top: 1px solid rgba(196,168,130,.18);
  border-bottom: 1px solid rgba(196,168,130,.18);
  padding: 18px 0;
  overflow: hidden;
}
.plr-strip__track {
  display: flex;
  gap: 14px;
  width: max-content;
  animation: plr-marquee 68s linear infinite;
}
.plr-strip:hover .plr-strip__track { animation-play-state: paused; }
@keyframes plr-marquee { to { transform: translateX(-50%); } }
.plr-frame {
  position: relative;
  margin: 0;
  flex: 0 0 auto;
  width: clamp(200px, 22vw, 300px);
  aspect-ratio: 16 / 10;
  overflow: hidden;
  border: 1px solid rgba(196,168,130,.14);
}
.plr-frame img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  filter: grayscale(.55) contrast(1.04);
  transition: filter .5s var(--plr-ease), transform .8s var(--plr-ease);
}
.plr-frame:hover img { filter: grayscale(0); transform: scale(1.05); }
.plr-frame figcaption {
  position: absolute;
  left: 10px;
  bottom: 8px;
  font-family: var(--font-heading, 'Montserrat', sans-serif);
  font-size: .62rem;
  font-weight: 600;
  letter-spacing: .22em;
  text-transform: uppercase;
  color: rgba(240,235,226,.85);
  text-shadow: 0 1px 8px rgba(0,0,0,.8);
}

/* ---------- CAPÍTULO STICKY (firma) ---------- */
.plr-chapter { position: relative; height: 340vh; background: #000; }
.plr-chapter__sticky {
  position: sticky;
  top: 0;
  height: 100svh;
  overflow: hidden;
  display: grid;
  align-items: end;
}
.plr-chapter__media, .plr-chapter__media img { position: absolute; inset: 0; }
.plr-chapter__media img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  clip-path: inset(0 0 0 100%);
  transform: scale(1.08);
  transition: clip-path 1.35s var(--plr-ease), transform 7s linear;
}
.plr-chapter__media img.is-active { clip-path: inset(0 0 0 0); transform: scale(1); }
.plr-chapter__media::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, rgba(0,0,0,.35) 0%, transparent 35%, rgba(0,0,0,.88) 100%);
}
.plr-chapter__copy {
  position: relative;
  z-index: 2;
  padding: 0 var(--space-lg, 1.5rem) 9vh;
  max-width: 1200px;
  margin: 0 auto;
  width: 100%;
}
.plr-chapter__claims { position: relative; min-height: 14em; }
.plr-claim {
  position: absolute;
  inset: 0;
  opacity: 0;
  transform: translateY(24px);
  filter: blur(5px);
  transition: opacity .75s var(--plr-ease), transform .75s var(--plr-ease), filter .75s var(--plr-ease);
  pointer-events: none;
}
.plr-claim.is-active { opacity: 1; transform: translateY(0); filter: blur(0); }
.plr-claim h3 {
  font-family: var(--font-display, 'Oswald', sans-serif);
  font-weight: 700;
  text-transform: uppercase;
  font-size: clamp(1.9rem, 4.6vw, 4rem);
  line-height: 1.02;
  color: var(--text, #f0ebe2);
  margin: 0 0 var(--space-md, 1rem);
  max-width: 18ch;
}
.plr-claim h3 em { font-style: normal; color: var(--accent, #e8733a); }
.plr-claim p {
  max-width: 52ch;
  color: rgba(240,235,226,.78);
  line-height: 1.7;
  margin: 0;
}
.plr-chapter__progress {
  margin-top: var(--space-lg, 1.5rem);
  width: min(300px, 40vw);
  height: 2px;
  background: rgba(240,235,226,.18);
}
.plr-chapter__progress i {
  display: block;
  height: 100%;
  width: 0%;
  background: var(--accent, #e8733a);
}

/* ---------- CABECERAS DE SECCIÓN ---------- */
.plr-head { max-width: 1200px; margin: 0 auto; padding: 0 var(--space-lg, 1.5rem); }
.plr-head h2 {
  font-family: var(--font-display, 'Oswald', sans-serif);
  font-weight: 700;
  text-transform: uppercase;
  font-size: clamp(1.9rem, 4vw, 3.4rem);
  line-height: 1.04;
  color: var(--text, #f0ebe2);
  margin: 0 0 var(--space-md, 1rem);
  max-width: 22ch;
  text-wrap: balance;
}
.plr-head .plr-lead { max-width: 62ch; color: rgba(240,235,226,.72); line-height: 1.75; margin: 0; }
.plr-section { padding: clamp(4.5rem, 10vh, 8rem) 0; background: #0a0a0a; position: relative; }
.plr-section--black { background: #000; }

/* Grano de película (hero y capítulo) */
.plr-hero::after, .plr-chapter__sticky::before {
  content: "";
  position: absolute;
  inset: 0;
  z-index: 3;
  pointer-events: none;
  opacity: .05;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='240' height='240'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='2'/%3E%3C/filter%3E%3Crect width='240' height='240' filter='url(%23n)'/%3E%3C/svg%3E");
}

/* Palabra gigante de fondo por capítulo */
.plr-ghost {
  position: absolute;
  top: 8px;
  left: 0;
  right: 0;
  text-align: center;
  font-family: var(--font-display, 'Oswald', sans-serif);
  font-weight: 700;
  text-transform: uppercase;
  font-size: clamp(4rem, 14vw, 13rem);
  line-height: 1;
  color: transparent;
  -webkit-text-stroke: 1px rgba(196,168,130,.09);
  pointer-events: none;
  user-select: none;
  white-space: nowrap;
  overflow: hidden;
}

/* ---------- SERVICIOS (grid con imagen) ---------- */
.plr-grid {
  max-width: 1200px;
  margin: var(--space-2xl, 3rem) auto 0;
  padding: 0 var(--space-lg, 1.5rem);
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(300px, 1fr));
  gap: 14px;
}
.plr-card {
  position: relative;
  display: block;
  aspect-ratio: 4 / 3;
  overflow: hidden;
  border: 1px solid rgba(196,168,130,.14);
  text-decoration: none;
}
.plr-card img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  transition: transform .9s var(--plr-ease), filter .5s;
  filter: saturate(.85);
}
.plr-card:hover img, .plr-card:focus-visible img { transform: scale(1.06); filter: saturate(1.05); }
.plr-card::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, transparent 30%, rgba(0,0,0,.9) 100%);
}
.plr-card__body {
  position: absolute;
  z-index: 2;
  left: 0;
  right: 0;
  bottom: 0;
  padding: var(--space-lg, 1.5rem);
}
.plr-card__body h3 {
  font-family: var(--font-display, 'Oswald', sans-serif);
  text-transform: uppercase;
  font-size: 1.25rem;
  letter-spacing: .03em;
  color: var(--text, #f0ebe2);
  margin: 0 0 .35rem;
}
.plr-card__body p { font-size: .88rem; color: rgba(240,235,226,.7); margin: 0; line-height: 1.55; }
.plr-card__go {
  position: absolute;
  top: 14px;
  right: 14px;
  z-index: 2;
  font-family: var(--font-display, 'Oswald', sans-serif);
  color: var(--accent, #e8733a);
  font-size: 1.2rem;
  transform: translateX(-6px);
  opacity: 0;
  transition: all .4s var(--plr-ease);
}
.plr-card:hover .plr-card__go { opacity: 1; transform: translateX(0); }

/* ---------- BANDA DE DATOS ---------- */
.plr-stats {
  border-top: 1px solid rgba(196,168,130,.18);
  border-bottom: 1px solid rgba(196,168,130,.18);
  background: linear-gradient(90deg, #000 0%, #140a05 50%, #000 100%);
}
.plr-stats__inner {
  max-width: 1200px;
  margin: 0 auto;
  padding: clamp(2.5rem, 6vh, 4rem) var(--space-lg, 1.5rem);
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(180px, 1fr));
  gap: var(--space-xl, 2rem);
}
.plr-stat b {
  display: block;
  font-family: var(--font-display, 'Oswald', sans-serif);
  font-weight: 700;
  font-size: clamp(2.4rem, 5vw, 4rem);
  line-height: 1;
  color: var(--text, #f0ebe2);
  font-variant-numeric: tabular-nums;
}
.plr-stat b i { font-style: normal; color: var(--accent, #e8733a); }
.plr-stat span {
  display: block;
  margin-top: .5rem;
  font-size: .78rem;
  letter-spacing: .2em;
  text-transform: uppercase;
  color: var(--gold, #c4a882);
}

/* ---------- TABLA DE INVERSIÓN ---------- */
.plr-tablewrap {
  max-width: 1000px;
  margin: var(--space-2xl, 3rem) auto 0;
  padding: 0 var(--space-lg, 1.5rem);
  overflow-x: auto;
}
.plr-table { width: 100%; border-collapse: collapse; }
.plr-table th {
  font-family: var(--font-heading, 'Montserrat', sans-serif);
  font-size: .72rem;
  letter-spacing: .26em;
  text-transform: uppercase;
  color: var(--gold, #c4a882);
  text-align: left;
  padding: 0 16px 14px;
  border-bottom: 1px solid var(--accent, #e8733a);
}
.plr-table td {
  padding: 18px 16px;
  border-bottom: 1px solid rgba(196,168,130,.16);
  color: rgba(240,235,226,.85);
  font-size: .98rem;
}
.plr-table td:nth-child(2) {
  font-family: var(--font-display, 'Oswald', sans-serif);
  font-size: 1.15rem;
  color: var(--text, #f0ebe2);
  white-space: nowrap;
}
.plr-table tr:hover td { background: rgba(232,115,58,.05); }
.plr-tablenote {
  max-width: 1000px;
  margin: var(--space-lg, 1.5rem) auto 0;
  padding: 0 var(--space-lg, 1.5rem);
  color: rgba(240,235,226,.6);
  font-size: .9rem;
  line-height: 1.7;
}
.plr-tablenote strong { color: var(--gold, #c4a882); font-weight: 600; }

/* ---------- CASOS ---------- */
.plr-cases {
  max-width: 1200px;
  margin: var(--space-2xl, 3rem) auto 0;
  padding: 0 var(--space-lg, 1.5rem);
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(280px, 1fr));
  gap: 14px;
}
.plr-case { text-decoration: none; display: block; }
.plr-case figure {
  margin: 0 0 var(--space-md, 1rem);
  aspect-ratio: 3 / 4;
  overflow: hidden;
  border: 1px solid rgba(196,168,130,.14);
}
.plr-case img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  transition: transform 1s var(--plr-ease);
}
.plr-case:hover img { transform: scale(1.05); }
.plr-case h3 {
  font-family: var(--font-display, 'Oswald', sans-serif);
  text-transform: uppercase;
  color: var(--text, #f0ebe2);
  font-size: 1.3rem;
  margin: 0 0 .3rem;
}
.plr-case p { color: rgba(240,235,226,.68); font-size: .92rem; line-height: 1.6; margin: 0; }
.plr-case .plr-case__client { color: var(--gold, #c4a882); font-size: .74rem; letter-spacing: .2em; text-transform: uppercase; display: block; margin-top: .6rem; }

/* ---------- PROCESO ---------- */
.plr-steps {
  max-width: 1200px;
  margin: var(--space-2xl, 3rem) auto 0;
  padding: 0 var(--space-lg, 1.5rem);
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(230px, 1fr));
  gap: var(--space-xl, 2rem);
  counter-reset: paso;
}
.plr-step { border-top: 1px solid rgba(196,168,130,.25); padding-top: var(--space-md, 1rem); position: relative; }
.plr-step::before {
  counter-increment: paso;
  content: counter(paso, decimal-leading-zero);
  font-family: var(--font-display, 'Oswald', sans-serif);
  font-weight: 700;
  font-size: 2.6rem;
  color: transparent;
  -webkit-text-stroke: 1px var(--accent, #e8733a);
  display: block;
  margin-bottom: .4rem;
}
.plr-step h3 {
  font-family: var(--font-display, 'Oswald', sans-serif);
  text-transform: uppercase;
  color: var(--text, #f0ebe2);
  font-size: 1.1rem;
  margin: 0 0 .4rem;
}
.plr-step p { color: rgba(240,235,226,.68); font-size: .9rem; line-height: 1.65; margin: 0; }

/* ---------- BANDA AGENCIAS ---------- */
.plr-band {
  background: linear-gradient(120deg, #140a05 0%, #000 70%);
  border-top: 1px solid rgba(196,168,130,.18);
  border-bottom: 1px solid rgba(196,168,130,.18);
}
.plr-band__inner {
  max-width: 1000px;
  margin: 0 auto;
  padding: clamp(3rem, 8vh, 5rem) var(--space-lg, 1.5rem);
  text-align: center;
}
.plr-band__inner h2 {
  font-family: var(--font-display, 'Oswald', sans-serif);
  text-transform: uppercase;
  font-size: clamp(1.6rem, 3.4vw, 2.6rem);
  color: var(--text, #f0ebe2);
  margin: 0 0 var(--space-md, 1rem);
}
.plr-band__inner p { max-width: 60ch; margin: 0 auto var(--space-lg, 1.5rem); color: rgba(240,235,226,.75); line-height: 1.7; }

/* ---------- FAQ ---------- */
.plr-faq { max-width: 900px; margin: var(--space-2xl, 3rem) auto 0; padding: 0 var(--space-lg, 1.5rem); }
.plr-faq details { border-bottom: 1px solid rgba(196,168,130,.18); }
.plr-faq summary {
  cursor: pointer;
  list-style: none;
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  gap: 1rem;
  padding: var(--space-lg, 1.5rem) 0;
  font-family: var(--font-display, 'Oswald', sans-serif);
  text-transform: uppercase;
  letter-spacing: .02em;
  font-size: 1.08rem;
  color: var(--text, #f0ebe2);
}
.plr-faq summary::-webkit-details-marker { display: none; }
.plr-faq summary::after {
  content: "+";
  color: var(--accent, #e8733a);
  font-size: 1.4rem;
  flex: 0 0 auto;
  transition: transform .3s var(--plr-ease);
}
.plr-faq details[open] summary::after { transform: rotate(45deg); }
.plr-faq summary:focus-visible { outline: 2px solid var(--accent, #e8733a); outline-offset: 4px; }
.plr-faq .plr-faq__a { padding: 0 0 var(--space-lg, 1.5rem); color: rgba(240,235,226,.72); line-height: 1.75; max-width: 68ch; }

/* ---------- REVEALS ---------- */
.rv { opacity: 0; transform: translateY(28px); transition: opacity .8s var(--plr-ease), transform .8s var(--plr-ease); }
.rv.is-in { opacity: 1; transform: none; }
.rv-2 { transition-delay: .12s; }
.rv-3 { transition-delay: .24s; }

/* El texto fantasma solo en pantallas anchas (en medias se pisa con el titular) */
@media (max-width: 1280px) {
  .plr-ghost { display: none; }
}

/* ---------- MÓVIL ---------- */
@media (max-width: 720px) {
  .plr-chapter { height: 300vh; }
  .plr-claim h3 { font-size: 1.7rem; }
  .plr-chapter__claims { min-height: 15em; }
  .plr-ghost { display: none; }
}

/* ---------- REDUCED MOTION ---------- */
@media (prefers-reduced-motion: reduce) {
  .plr-hero__title { animation: none; }
  .plr-strip__track { animation: none; flex-wrap: wrap; width: auto; }
  .plr-hero__scroll { display: none; }
  .rv { opacity: 1; transform: none; transition: none; }
  .plr-chapter { height: auto; }
  .plr-chapter__sticky { position: static; height: auto; display: block; }
  .plr-chapter__media { position: relative; height: 55vh; display: block; }
  .plr-chapter__media img { clip-path: none; opacity: 0; }
  .plr-chapter__media img.is-active { opacity: 1; }
  .plr-claim { position: static; opacity: 1; transform: none; margin-bottom: 2rem; }
  .plr-frame img, .plr-card img, .plr-case img { transition: none; }
}